Communications

Communications

Among my contracts, I’ve been challenged to take on work that helps shape the way stories get to the press and execute communications strategies to increase relevancy and reach.

I spent 10 months at Toronto Metropolitan University's Ted Rogers School of Management, where I wrote and delivered key messages to internal and external audiences in a manner that was accurate, creative and in keeping with the desired profile of the school. I wrote stories about faculty, students and staff, edited and wrote web content for new micro-sites and provided writing and editing support to Ted Rogers School of Management, its schools, centres and institutes, faculty and administration. I helped deliver two newsletters: one quarterly and one (new) bi-weekly. I wrote an annual report and a second (new) equity, diversity, inclusion and accessibility report. And, while I was at TMU, I and my team shot new headshots and portraits of faculty and staff.

Stories

ADH-Meet wins 2023 Dean’s Social Innovation Prize | Link

Bear Workwear and Viable Ads win 2023 Slaight New Venture Competition | Link

Blast from the past: Ted Rogers professor looks back on time with Barbie | Link

Building from the ground up: Black Business Student Association empowers Black student community | Link

Dr. Atefeh Mashatan and PhD student Victoria Granova win Canada's Most Powerful Women Top 100 Awards | Link

Executive Education to offer health administration Mini-Masters to 40 newcomer women | Link

MBA students gain valuable experience into business culture in Argentina  | Link

Polar plunge par for the course for Human Management Resources students | Link

Student wins LSAC award for helping introduce and develop Ted Rogers School’s Peer-Assisted Learning (PAL)program | Link

Students advocating for students: TRSS launches EDI Well-Being Space, receives national recognition | Link

Students help steer Toronto Metropolitan Formula Racing team to Michigan competition win | Link

Study finds young people who engage in anti-social behaviour online for fun, approval have less empathy for others | Link

Ted Rogers case competitors aim to change lives in Uganda for victims of gender-based violence | Link

Ted Rogers School students take home gold at CFOlympics | Link

Ted Rogers School’s Gold Medal recipient recognized for community service, leadership and advocacy | Link

Ted Rogers students’ capstone project with Canon Canada helps City of Brampton print wirelessly into the future | Link

Ted Rogers School staff member builds community with care, receives international recognition | Link

Virtual reality Circle K convenience store offers innovative learning experience for Ted Rogers School retail students | Link

Reports

2022-2023 Equity, Diversity, Inclusion, Accessibility (EDIA) Report  | Link

Press releases

Additionally, I have written announcements and press releases for FIPP, for the Social Media Lab at the Ted Rogers School of Business, for News Media Canada, for the Canadian Society of Magazine Editors, and for the Foothills Highland Games Society, and assisted with other content activities such as copywriting, blog posts, newsletters and more. I have conceptualized and created engaging content for projects across channels, including web content, e-blasts, social media, communications and grant applications.

News Media Canada press release | Link

FIPP unveils new branding release | Link

Social Media Lab partners with WHO on new initiative | Link

Foothills Highland Games 2017 | Link